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TACO JOHN’S® KICKS OFF NATIONAL TACO WEEK

October 4, 2016

Across the country, October 4th is recognized as National Taco Day – a day to celebrate and enjoy what might be the most famous Mexican food item of all time. But one quick-service restaurant chain didn’t think that was enough. Taco John’s® thinks tacos deserve an entire week.

“From our name to Taco Tuesday® – our signature value day – the taco is a big part of our identity,” says Billie Jo Waara, Taco John’s® CMO. “We know people love our classic Crispy Tacos, and we thought turning one day into National Taco Week would be the perfect way to celebrate them.”

National Taco Week at Taco John’sTo mark the occasion, Taco John’s® is giving fans the opportunity to earn free Crispy Beef Tacos through the TJ® Rewards app.

To claim their free tacos, customers must download TJ® Rewards for iOS or Android, then use the “refer a friend” feature to send a unique offer code to friends who download the app. After both users earn a “punch”, they will receive a coupon for a free Crispy Beef Taco within the app.

Taco John’s® National Taco Week runs through October 9th.

Contact
Billie Jo Waara
Chief Marketing Officer, Taco John’s® International, Inc.
307.635.0101, Ext. 104
[email protected]
Twitter.com/BillieJoWaara